Content — three formats
Text and HTML arrive on every plan. Markdown is generated server-side on Maker and above, once you switch it on for the alias — it is off by default. Use whichever fits your pipeline.
"content": {
"text": "Hi, please find the invoice attached...",
"html": "<p>Hi, please find the invoice...</p>",
"markdown": "Hi, please find the invoice attached...",
"links": [
{
"url": "https://acme.com/pay/1042",
"domain": "acme.com",
"anchorText": "Pay now",
"source": "html"
}
]
}Best for search indexing, keyword matching, and feeding to LLMs. Clean, no markup.
The original email markup. Use when you need to render the email exactly as it was sent.
Structured but readable. Great for AI processing, ticket descriptions, and CRM notes.
Practical use: Feed content.markdown to your LLM for classification or summarisation. Use content.links to extract tracking URLs from shipping notifications or payment links from invoices. Every plan gets url and domain; anchorText and source are on Maker and up.