⚙️ Simple concept, powerful results
Email comes in → Parse content to JSON → Optional attachment processing → JSON webhook triggers your automation. No complex integrations, no vendor lock-in, works with any system that can receive HTTP requests.
The complete email automation flow
EmailConnect transforms unstructured emails into structured JSON data that integrates seamlessly with your existing tools and workflows. Here's exactly how it works:
Email arrives at your subdomain
Customer sends to support@in.yourcompany.com (can be masked by TLD alias)
DNS forwarding routes to EmailConnect
Your MX record points to our EU servers
Parse email content to structured JSON
Subject, sender, content extraction with optional attachment processing
JSON webhook delivers to your endpoint
Clean data hits your CRM, support tool, or custom app
What the JSON webhook looks like
Every processed email becomes a structured JSON payload that's easy to work with:
{
"id": "email_abc123",
"timestamp": "2025-08-23T14:30:00Z",
"alias": "support@yourcompany.com",
"from": {
"email": "customer@example.com",
"name": "Sarah Johnson"
},
"subject": "Login issues with mobile app",
"content": {
"text": "Hi, I can't log in to the mobile app...",
"html": "<p>Hi, I can't log in to the mobile app...</p>"
},
"analysis": {
"intent": "technical_support",
"sentiment": "frustrated",
"priority": "medium",
"language": "en"
},
"attachments": [
{
"filename": "screenshot.png",
"url": "https://attachments.emailconnect.eu/abc123.png",
"size": 245760
}
]
}
Multiple webhook destinations
The real power comes from routing different email types to different systems:
Support emails
support@in.company.com
→ Webhook to Zendesk API
→ Auto-create tickets
→ Priority routing
Sales inquiries
sales@in.company.com
→ Webhook to HubSpot API
→ Lead qualification
→ Sales rep assignment
Invoice processing
billing@in.company.com
→ Webhook to Xero API
→ Extract invoice data
→ Auto-entry to accounting
Integration patterns that work
EmailConnect's webhook approach works with virtually any modern business tool:
Direct API integrations
- CRM systems: Salesforce, HubSpot, Pipedrive - create leads and contacts automatically
- Support platforms: Zendesk, Freshdesk, Intercom - generate tickets with context
- Project management: Asana, Trello, Monday.com - convert emails to tasks
- Accounting software: QuickBooks, Xero, FreshBooks - process invoices and receipts
Automation platform bridges
For complex workflows, route EmailConnect webhooks through automation platforms:
Best of both worlds: EmailConnect handles email parsing securely, automation platforms handle complex logic
Custom application webhooks
For businesses with custom software, EmailConnect webhooks integrate seamlessly:
// Simple Node.js webhook receiver
app.post('/webhooks/emailconnect', (req, res) => {
const email = req.body;
// Route based on email intent
if (email.analysis.intent === 'technical_support') {
createSupportTicket(email);
} else if (email.analysis.intent === 'sales_inquiry') {
notifySalesTeam(email);
}
res.status(200).send('OK');
});
Content analysis capabilities
EmailConnect can analyze email content to provide additional context for your automations:
Intent classification
- Technical support: Product issues, bug reports, how-to questions
- Sales inquiries: Pricing questions, demo requests, partnership proposals
- Billing issues: Payment problems, invoice disputes, account changes
- General inquiries: Company information, contact requests, feedback
Sentiment and priority detection
High priority indicators
- • Angry or frustrated language
- • Urgent keywords ("ASAP", "emergency")
- • Service disruption mentions
- • VIP customer identification
Medium priority indicators
- • Feature requests
- • General product questions
- • Billing inquiries
- • Account modifications
Low priority indicators
- • Thank you messages
- • Newsletter responses
- • General compliments
- • Information requests
Multi-language support
Content analysis works across European languages:
- Language detection: Automatically identify email language
- Content extraction: Extract key data regardless of language
- Character encoding: Proper handling of European character sets
- Date parsing: Support for different European date formats
Attachment and media processing
EmailConnect handles more than just text—structured processing of email attachments:
Document processing capabilities
- PDF content extraction: Pull text from invoices, contracts, reports
- Image text recognition: OCR for screenshots, scanned documents
- Spreadsheet parsing: Extract data from Excel and CSV files
- File metadata: Size, type, creation date information
Secure attachment handling
- EU-only storage: All attachments stored on European servers
- Temporary URLs: Time-limited access links for security
- Configurable retention: Automatic deletion based on your policies
- Virus scanning: All attachments scanned before processing
Reliability and error handling
Production-ready email automation requires robust error handling and delivery guarantees:
Webhook delivery reliability
- Retry logic: Automatic retries with exponential backoff
- Dead letter queues: Failed deliveries preserved for manual review
- Delivery confirmation: Track webhook success/failure rates
- Multiple endpoints: Send same email to multiple webhooks if needed
Monitoring and debugging
- Processing logs: Detailed logs for every email processed
- Webhook logs: Full request/response details for debugging
- Error alerts: Get notified when processing fails
- Performance metrics: Processing time and delivery success rates
Getting started: simple to advanced
EmailConnect grows with your automation needs:
Level 1: Basic email forwarding
Setup time: 10 minutes
Use case: Forward contact form emails to your CRM
Result: Structured JSON data instead of raw email parsing
Level 2: Enhanced processing
Setup time: 30 minutes
Use case: Process attachments and route emails with content analysis
Result: Better data extraction and smarter routing decisions
Level 3: Multi-system automation
Setup time: 1-2 hours
Use case: Process invoices, create support tickets, qualify sales leads
Result: Fully automated email-driven business processes
Ready to see it in action?
EmailConnect provides webhook testing tools so you can see exactly what JSON data your emails will generate before you commit to the full setup. Try it with your actual emails to see the structured data quality.
Need help designing your email automation architecture? I provide technical consulting for businesses implementing email-to-webhook workflows. Contact hello@emailconnect.eu.