⚙️ Simple concept, powerful results

Email comes in → Parse content to JSON → Optional attachment processing → JSON webhook triggers your automation. No complex integrations, no vendor lock-in, works with any system that can receive HTTP requests.

The complete email automation flow

EmailConnect transforms unstructured emails into structured JSON data that integrates seamlessly with your existing tools and workflows. Here's exactly how it works:

1

Email arrives at your subdomain

Customer sends to support@in.yourcompany.com (can be masked by TLD alias)

2

DNS forwarding routes to EmailConnect

Your MX record points to our EU servers

3

Parse email content to structured JSON

Subject, sender, content extraction with optional attachment processing

4

JSON webhook delivers to your endpoint

Clean data hits your CRM, support tool, or custom app

What the JSON webhook looks like

Every processed email becomes a structured JSON payload that's easy to work with:

{
  "id": "email_abc123",
  "timestamp": "2025-08-23T14:30:00Z",
  "alias": "support@yourcompany.com",
  "from": {
    "email": "customer@example.com",
    "name": "Sarah Johnson"
  },
  "subject": "Login issues with mobile app",
  "content": {
    "text": "Hi, I can't log in to the mobile app...",
    "html": "<p>Hi, I can't log in to the mobile app...</p>"
  },
  "analysis": {
    "intent": "technical_support",
    "sentiment": "frustrated",
    "priority": "medium",
    "language": "en"
  },
  "attachments": [
    {
      "filename": "screenshot.png",
      "url": "https://attachments.emailconnect.eu/abc123.png",
      "size": 245760
    }
  ]
}

Multiple webhook destinations

The real power comes from routing different email types to different systems:

Support emails

support@in.company.com

→ Webhook to Zendesk API

→ Auto-create tickets

→ Priority routing

Sales inquiries

sales@in.company.com

→ Webhook to HubSpot API

→ Lead qualification

→ Sales rep assignment

Invoice processing

billing@in.company.com

→ Webhook to Xero API

→ Extract invoice data

→ Auto-entry to accounting

Integration patterns that work

EmailConnect's webhook approach works with virtually any modern business tool:

Direct API integrations

  • CRM systems: Salesforce, HubSpot, Pipedrive - create leads and contacts automatically
  • Support platforms: Zendesk, Freshdesk, Intercom - generate tickets with context
  • Project management: Asana, Trello, Monday.com - convert emails to tasks
  • Accounting software: QuickBooks, Xero, FreshBooks - process invoices and receipts

Automation platform bridges

For complex workflows, route EmailConnect webhooks through automation platforms:

EmailConnect
Parses email to JSON
Zapier/Make/n8n
Orchestrates complex workflows

Best of both worlds: EmailConnect handles email parsing securely, automation platforms handle complex logic

Custom application webhooks

For businesses with custom software, EmailConnect webhooks integrate seamlessly:

// Simple Node.js webhook receiver
app.post('/webhooks/emailconnect', (req, res) => {
  const email = req.body;
  
  // Route based on email intent
  if (email.analysis.intent === 'technical_support') {
    createSupportTicket(email);
  } else if (email.analysis.intent === 'sales_inquiry') {
    notifySalesTeam(email);
  }
  
  res.status(200).send('OK');
});

Content analysis capabilities

EmailConnect can analyze email content to provide additional context for your automations:

Intent classification

  • Technical support: Product issues, bug reports, how-to questions
  • Sales inquiries: Pricing questions, demo requests, partnership proposals
  • Billing issues: Payment problems, invoice disputes, account changes
  • General inquiries: Company information, contact requests, feedback

Sentiment and priority detection

High priority indicators

  • • Angry or frustrated language
  • • Urgent keywords ("ASAP", "emergency")
  • • Service disruption mentions
  • • VIP customer identification

Medium priority indicators

  • • Feature requests
  • • General product questions
  • • Billing inquiries
  • • Account modifications

Low priority indicators

  • • Thank you messages
  • • Newsletter responses
  • • General compliments
  • • Information requests

Multi-language support

Content analysis works across European languages:

  • Language detection: Automatically identify email language
  • Content extraction: Extract key data regardless of language
  • Character encoding: Proper handling of European character sets
  • Date parsing: Support for different European date formats

Attachment and media processing

EmailConnect handles more than just text—structured processing of email attachments:

Document processing capabilities

  • PDF content extraction: Pull text from invoices, contracts, reports
  • Image text recognition: OCR for screenshots, scanned documents
  • Spreadsheet parsing: Extract data from Excel and CSV files
  • File metadata: Size, type, creation date information

Secure attachment handling

  • EU-only storage: All attachments stored on European servers
  • Temporary URLs: Time-limited access links for security
  • Configurable retention: Automatic deletion based on your policies
  • Virus scanning: All attachments scanned before processing

Reliability and error handling

Production-ready email automation requires robust error handling and delivery guarantees:

Webhook delivery reliability

  • Retry logic: Automatic retries with exponential backoff
  • Dead letter queues: Failed deliveries preserved for manual review
  • Delivery confirmation: Track webhook success/failure rates
  • Multiple endpoints: Send same email to multiple webhooks if needed

Monitoring and debugging

  • Processing logs: Detailed logs for every email processed
  • Webhook logs: Full request/response details for debugging
  • Error alerts: Get notified when processing fails
  • Performance metrics: Processing time and delivery success rates

Getting started: simple to advanced

EmailConnect grows with your automation needs:

Level 1: Basic email forwarding

Setup time: 10 minutes

Use case: Forward contact form emails to your CRM

Result: Structured JSON data instead of raw email parsing

Level 2: Enhanced processing

Setup time: 30 minutes

Use case: Process attachments and route emails with content analysis

Result: Better data extraction and smarter routing decisions

Level 3: Multi-system automation

Setup time: 1-2 hours

Use case: Process invoices, create support tickets, qualify sales leads

Result: Fully automated email-driven business processes

Ready to see it in action?

EmailConnect provides webhook testing tools so you can see exactly what JSON data your emails will generate before you commit to the full setup. Try it with your actual emails to see the structured data quality.

Need help designing your email automation architecture? I provide technical consulting for businesses implementing email-to-webhook workflows. Contact hello@emailconnect.eu.